Case Study: Business Roundtable improves website engagement and SEO with Alipes

Business Roundtable boosts time on page by 51% with Alipes

Business Roundtable, a membership organization of Fortune 200 CEOs, sought a new way to amplify its message and showcase its research. To meet this challenge, they partnered with the digital agency Alipes for a redesign and a new content management system.

Alipes designed and developed a new website featuring an interactive timeline and impact map. They replaced the existing CMS with Builder.io, providing a more user-friendly platform at a lower cost. The solution implemented by Alipes resulted in a 51% increase in time on page and a 26% improvement in domain ranking, significantly enhancing the user experience and reducing management complexity.

Business Roundtable