Case Study: Blessom Trade achieves 200% annual turnover growth with Alibaba.com

Thanks to Alibaba, our turnover is growing by 200% annually and we have expanded into 5 export markets

Blessom Trade, an Australia-based agriculture company exporting fresh fruits like cherries, grapes, blueberries, peaches, nectarines, mangos, and oranges, needed a more effective way to reach international buyers. As a growing exporter, the company wanted to move away from traditional promotion and find a trusted B2B channel to generate more inquiries and convert them into repeat customers.

By joining Alibaba.com first as a free member and then upgrading to Gold Supplier, Blessom Trade gained access to stronger promotional features and broader market reach. Alibaba.com helped the company receive over 200 inquiries in a year, convert 1–2 inquiries into orders each month, and build a base of repeat, long-term customers across five export markets, driving annual turnover growth of 200%.

Blessom Trade

June Cheng

Blessom Trade