Alibaba.com
166 Case Studies
A Alibaba.com Case Study
RMY International, a Pakistan-based gifts and crafts business led by Mr. Younas Rajpoot, had long focused on German buyers and worried that expanding into new countries would be costly and difficult to manage. By joining Alibaba.com, the company gained access to a global e-commerce platform that helped it reach international customers without significant overhead.
With Alibaba.com’s support and Gold Supplier tools, RMY International learned how to improve product exposure, respond faster to inquiries, and manage more leads through sub-accounts and regular updates. The results were significant: the company received its first U.S. order within a month of joining, later expanded to serve customers in over 40 countries, and set up warehouses in Russia, Australia, and China to support growing demand.
Younas Rajpoot
RMY International