Alibaba.com
166 Case Studies
A Alibaba.com Case Study
MT-Torimatsu Co. Ltd, a long-established commercial kitchen equipment wholesaler in Tsubame-Sanjo, Japan, wanted to expand beyond a tough domestic market and overcome language and knowledge barriers in international trade. After costly but unsuccessful overseas exhibitions, the company looked to Alibaba.com as a more practical channel for reaching global buyers.
With Alibaba.com and a Gold Supplier membership, MT-Torimatsu Co. Ltd was able to connect with overseas customers and mediate OEM product deals from Tsubame, eventually building steady transactions with more than 20 regular customers. The company reported that Alibaba.com made international selling more efficient than trade shows, helped generate larger order quantities, and supported revenue growth in both domestic and global markets.
Issei Toribe
Mt-Torimatsu Co. Ltd