Case Study: JINWOOSMC Co. Ltd. achieves US$1.13 million order growth with Alibaba.com

Jinwoosmc Co. Ltd. - Customer Case Study

Jinwoosmc Co. Ltd., a South Korea-based manufacturer of aerial work platforms, struggled to find cost-effective ways to promote and export its large products. Traditional trade shows were expensive and didn’t allow the company to properly showcase its equipment to potential buyers.

Using Alibaba.com, Jinwoosmc Co. Ltd. posted its products online and upgraded to Gold Supplier, which generated many quality inquiries and led to an order worth US$1.13 million. Alibaba.com became a major sales channel for the company, with about half of its inquiries now coming through the platform and interest arriving from markets including the Middle East, Southern Asia, and Switzerland.

Jinwoosmc Co. Ltd.

Kim Myoung Shick

Jinwoosmc Co. Ltd.