Alibaba.com
166 Case Studies
A Alibaba.com Case Study
Gigao Internet Trade, led by Managing Director Martin Klode in Germany, sources printer consumables and lighting equipment for resale across Germany and Europe. Before using Alibaba.com, the company relied mainly on local suppliers and needed a better way to find innovative overseas manufacturers, compare options, and improve pricing and flexibility.
Using Alibaba.com’s English and Chinese marketplaces, Gigao Internet Trade now sources at least 50% of its products online. Alibaba.com’s sourcing tools, Trade Alerts, and trade tips helped Mr. Klode compare price, service, and quality, communicate directly with manufacturers, and customize products to his needs. The result was greater supplier choice, better prices, more control over production, and a stronger sense of security when trading internationally.
Martin Klode
Managing Director