Case Study: Bessan Makarna achieves record-breaking pasta exports with Alibaba.com

Bessan Makarna - Customer Case Study

Bessan Makarna, a Turkish food manufacturer and exporter based in Gaziantep, wanted to expand internationally, build brand value, and stabilize growth across changing markets. As an Alibaba.com Gold Supplier since 2008, the company used Alibaba.com’s global B2B platform to connect with buyers worldwide and support its export ambitions.

With Alibaba.com, Bessan Makarna increased visibility and trust with international buyers, helping turn inquiries into real business. The company receives about 5 to 15 inquiries per day, around 70% of which come from Alibaba.com, and 50% of those inquiries become orders, contributing to record-breaking export performance and the highest export numbers in the industry for the past two years.

Bessan Makarna

Mehmet Ulusoy

Bessan Makarna