Case Study: Cozitrip boosts travel platform speed and market reach with Alibaba Cloud

Cozitrip speeds server round trips 10x with Alibaba Cloud

Cozitrip, an Australian hospitality company connecting Chinese travel agents with Australian hotels, faced the challenge of building brand awareness and overcoming cultural operational differences. A critical technical barrier was obtaining an ICP Filing to operate a website in China. They partnered with Alibaba Cloud for its strong reputation in China and regional data center resources.

Alibaba Cloud provided infrastructure support through its Startup Program, successfully assisting with the ICP registration process. The implementation of a proxy in Hong Kong significantly improved performance, reducing packet dropout and speeding up server round trips by 10x. This support from Alibaba Cloud enabled Cozitrip to establish its online business and ensure a smoother experience for its customers.

Cozitrip