Case Study: Indiana University Health achieves 17% increase in appointments scheduled online with Algolia

TrendyMinds and Algolia partnered to create a personalized and easy to manage search experience for the Indiana University Health website

Indiana University Health (IU Health), the state’s largest physician network, engaged digital agency TrendyMinds to redesign IUHealth.org with a personalized, patient-focused experience. A key challenge was delivering fast, accurate search-driven access to provider and medical information while simplifying a fractured backend that pulled data from multiple first- and third-party sources—especially the complex provider pages that were an administrative burden.

TrendyMinds implemented Algolia to power search and discovery and consolidated disparate data sources into a single, manageable index to drive entire page experiences (not just the search box). Within two weeks searches rose 16%, and after the rollout IUHealth.org saw a 17% increase in appointments scheduled online, while administrative complexity around provider pages was significantly reduced.

Indiana University Health