Algofy
54 Case Studies
A Algofy Case Study
Rustek, a producer of plastic-free headwear based in Portland, Oregon, was struggling with low return on ad spend and mismanaged budgets. They partnered with the digital marketing agency Algofy for services including SEM and social ads to find data-driven solutions that would maximize their advertising impact.
Algofy implemented a strategy that shifted focus to targeted, long-tail keywords and refined audience targeting profiles. They leveraged bidding control variables to focus spend on high-intent segments and continually A/B tested ad creatives. This solution drove impressive results for Rustek, including a 136% increase in revenue, an 83% increase in ROAS, and a 72% increase in conversion rate.