Case Study: a top hybrid software company unlocks revenue growth with Alexander Group

Top Hybrid Software Company cuts Cost of Sales 30% with Alexander Group

The Alexander Group was engaged by a top hybrid software company to identify key inhibitors to its sales growth. Despite steady revenue, the company consistently missed its sales goals and needed to assess its salesforce function and effectiveness.

The Alexander Group conducted a comprehensive benchmarking analysis, which uncovered issues including inefficient sales time use, high cost of sales, un-motivating compensation plans, and flawed forecasting. Based on these findings, Alexander Group helped design new sales roles, competency models, territory and quota methodologies, and improved CRM governance, setting the company on a clear path toward consistent sales growth.