Case Study: National Staffing Agency Client achieves revenue growth and better sales alignment with Alexander Group

National Staffing Agency Client aligns incentives across 60 locations with Alexander Group

The client, a national staffing agency, was facing stagnant growth and challenges in acquiring new customers due to misaligned sales incentives and a lack of cross-selling between its business units. It partnered with the Alexander Group to leverage their sales compensation expertise and redesign its incentive program to drive a more productive sales coverage model.

The Alexander Group conducted a data-driven assessment and provided recommendations to align sales roles and compensation plans. Their solution focused on incentivizing new customer acquisition, clarifying rules for account handoffs, and introducing referral incentives to encourage cross-selling. The Alexander Group’s work positioned the client to increase new customer conversion, grow profitable branch-level revenue, and better identify cross-selling opportunities for increased revenue potential.