AlertMedia
54 Case Studies
A AlertMedia Case Study
Rockland Trust, a New England commercial bank with about 100 branches serving over 250,000 customers and 1,230 employees, faced slow, error-prone communications during severe weather and IT outages that disrupted operations. To replace manual call trees and improve employee safety and business continuity, Rockland Trust adopted AlertMedia’s cloud-based emergency mass communication software.
AlertMedia delivered an intuitive, two-way platform that lets Rockland Trust rapidly send secure notifications across SMS, voice, and email (including mobile app administration), improving message deliverability during widespread power and internet outages. By using AlertMedia, Rockland Trust improved communication, continuity, transparency, and employee safety—keeping staff informed across branches and enabling faster, more coordinated decisions during critical events.
Lawrence Robert
Vice President of Business Continuity & Risk Management