Case Study: Natel Energy raises its profile and amplifies its mission with Alder & Co.

Natel Energy earns millions of media impressions with Alder & Co.

Natel Energy, a hydropower technology company, needed to elevate its brand and raise awareness about its FishSafe™ technology and the environmental impacts of traditional hydropower. The company partnered with Alder & Co. for public relations, media relations, and executive visibility services to clarify its messaging and expand its reach to new audiences.

Alder & Co. refined Natel's messaging and implemented a strategy of PR, media outreach, thought leadership, and award submissions. This solution successfully sharpened the company's story, amplified its leadership voice, and significantly increased its visibility. The results included millions of earned media impressions, numerous media placements, and several global and national awards, solidifying Natel's role in the renewable energy transition.

Natel Energy