Case Study: DefenAge boosts skincare conversions with alby

DefenAge uses alby to handle complex skincare questions, boosting conversion rate to 10%

DefenAge, a skincare company focused on regenerative medicine, faced the challenge of providing immediate and accurate personalized advice to customers with complex skincare questions without making them wait. They implemented the alby AI assistant to tackle this need for real-time, educational interactions on their online platform.

The solution from alby involved an AI trained on DefenAge's clinical research to provide evidence-based product recommendations. This resulted in a 10% conversion rate for engaged customers, a 94% customer satisfaction score, and a significant return on investment, enhancing consumer trust and freeing up the support team.

DefenAge

Nikolay Turovets

Chief Executive Officer