Albert
5 Case Studies
A Albert Case Study
EVISU, a designer denim brand known for authentic 1950s-style jeans, was seeing its U.S. digital marketing costs outpace sales as search and social channels underperformed. The retailer turned to Albert, an AI marketing platform, to optimize and scale cross-channel campaigns and identify new customer segments.
Albert used autonomous 1:1 audience targeting, rapid micro-campaign testing, and cross-channel learning to find high-value audiences and optimize performance. Within a month it met EVISU’s goals, driving a 70% increase in transactions, 10x social-originated traffic and 517% ROAS on social, while improving ROI across search, social and display and expanding campaigns to five countries.
Brennan See
Hong Kong, Online Marketing Executive