Case Study: PHC Europe boosts LinkedIn following and lead generation with Albacross

PHC Europe grows LinkedIn followers from 5,000 to nearly 15,000 with Albacross

PHC Europe, a leading producer of laboratory equipment in the medtech sector, sought to increase brand engagement and identify new leads from its website traffic. To address this challenge, they partnered with Albacross to utilize its intent data and LinkedIn retargeting services.

Albacross implemented a solution that deanonymized PHC Europe's website traffic to identify high-intent companies and enabled cookieless retargeting campaigns on LinkedIn. The results were substantial, including a significant increase in LinkedIn followers and the generation of marketing-qualified leads. This provided the sales team with valuable buying signals, ultimately driving growth for the customer.

PHC Europe