Case Study: Appello Onlinemarketing boosts lead generation with Albacross

How Appello Onlinemarketing uses Albacross software to acquire new customers

Appello Onlinemarketing, an agency providing digital marketing solutions, sought to enhance its portfolio and acquire new customers with a high-performing lead generation tool. The primary challenge was identifying the best company identification software after testing eleven different global applications. The vendor, Albacross, offered a solution for identifying website visitors and generating qualified leads.

Appello implemented Albacross's software for its superior company identification capabilities and GDPR compliance. The solution identified approximately thirty percent more companies than a key competitor during an eight-month test. This resulted in the generation of many new leads for Appello, which they then offered to their own clients. The successful integration of Albacross's tool significantly expanded Appello's service offerings and improved their lead generation results.

Appello Onlinemarketing

Kerstin Haas-Maierhofer

Co-founder