Case Study: Policing Insight transforms frontline feedback into actionable insight with AKT Global and Qualtrics

Policing Insight turns 35,000+ comments into actionable insight with AKT Global

Policing Insight, a specialist research and publishing organisation for the UK policing community, faced the challenge of creating a comprehensive national benchmark for the digital experience of police officers and staff. Despite annual investments of over £2 billion in technology, no such study existed to capture frontline feedback and translate it into practical recommendations. They partnered with vendor AKT Global and used the Qualtrics platform to undertake this significant task.

AKT Global implemented a solution using the Qualtrics platform to gather over 8,000 responses from 48 police forces. AKT led the qualitative analysis, employing advanced AI text analytics combined with human validation to process more than 35,000 comments and identify key operational themes. The results were translated into a influential national report, providing actionable insights that impacted over 230,000 officers and staff, and established a foundation for an ongoing benchmarking platform.

Policing Insight