Case Study: Babilou Family achieves unified employee and family experience at global scale with AKT Global and Qualtrics

Babilou Family unifies experience across 1,200 centers with AKT Global

Babilou Family, a France-based childcare and education group operating over 1,200 centers across 10 countries, faced a significant challenge as it expanded. Maintaining consistent quality of care and service became complex, and they needed a unified framework to connect employee engagement directly to family satisfaction, embedding these insights into daily operations and leadership governance. They partnered with vendor AKT and used the Qualtrics platform to address this.

AKT designed and deployed an integrated Employee and Customer experience framework powered by Qualtrics for Babilou. This solution created a single governance model that embedded experience measurement into onboarding, operational reviews, and leadership routines. The results were a 14+ point increase in NPS for both employees and parents, with 1,200 education centers aligned under the shared framework across 10 countries, strengthening service consistency and creating a scalable foundation for growth.

Babilou Family