AKQA
130 Case Studies
A AKQA Case Study
Fredericia Furniture, a renowned Danish furniture manufacturer, sought to become the premier Scandinavian design brand and needed a digital cornerstone to inspire architects and designers. To support this vision, they partnered with the vendor AKQA to create an intimate digital studio experience that would honor their design tradition and encourage exploration.
AKQA developed a fully composable digital studio experience for Fredericia.com, featuring tools like a Furniture Finder and direct downloads for product drawings and 3D files. This solution provides an open, explorative environment that showcases craftsmanship and allows for customization. The result is a digital catalyst that motivates visits to physical stores, transforms visitors into brand ambassadors, and anchors sustainable growth for this heritage brand.