Case Study: CoreWeave unlocks AI’s full potential with AKQA

CoreWeave drives 493M impressions with AKQA

AKQA partnered with CoreWeave, a leading AI cloud platform, to address the challenge of humanizing its technology and amplifying excitement around its $23 billion Nasdaq IPO. The goal was to make the world understand how exciting an AI platform can be by showcasing how CoreWeave is shaping the future.

The solution implemented by AKQA was a full 360-degree campaign that was itself AI-powered. This included updating brand guidelines, creating a bespoke AI-generated image library, redesigning the website, and launching a bold out-of-home presence including a takeover in Times Square. A groundbreaking national TV campaign was also created using next-gen AI video tools. This approach by AKQA drove exponential results, including 493 million impressions, 65 million video views, and 260,000 clicks to the site.

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