Case Study: Tegut engages shoppers with sustainable shopping education using AKOOL Streaming Avatar Technology

Tegut - Customer Case Study

Tegut, a German supermarket chain, collaborated with vendor AKOOL to address a challenge in engaging customers for a short-term sustainability campaign. The goal was to highlight their eco-friendly products and practices in a resource-light way that wouldn't require permanent operational changes.

AKOOL implemented its Streaming Avatar Technology to create digital Sustainability Ambassadors for the campaign. These avatars provided interactive education and guidance in stores and online. The solution successfully engaged shoppers, raised awareness of Tegut's sustainable offerings, and provided valuable data on customer interactions for future strategies.

Tegut