Case Study: SellerX achieves faster marketplace growth with Akeneo Activation

In recognition of their innovative approach to streamlining product data management and accelerating time-to-market, SellerX was honored with the 2025 Accelerator Award

SellerX, an eCommerce seller managing a complex marketplace landscape, had already been using Akeneo PIM to centralize and enrich product data into a single source of truth. Despite that progress, the company needed a faster, more scalable way to syndicate accurate product information across multiple marketplaces and reduce the manual work required to keep listings up to date.

Akeneo implemented Akeneo Activation to connect SellerX’s enriched product data directly to its sales channels, starting with Amazon and restructuring product families for marketplace requirements. The result was rapid scale and efficiency: SellerX activated 18 brands, 157 channels, and 409 catalogs on Amazon in six months, achieved 98% same-day product listing availability when stock was ready, and improved its ability to adapt quickly to marketplace changes.

SellerX

Benjamin Willers

Senior Product Data Manager