Case Study: Staples achieves efficient management of 55,000+ SKUs and improved data quality with Akeneo PIM

How Staples Upgraded its Business Strategy and Employee Satisfaction with Akeneo PIM

Staples Benelux needed to shift from a B2B catalog model to a consumer-facing webshop during COVID while managing product data for over 55,000 SKUs with just a team of two and coordinating many distributors with differing attribute standards and languages. To solve this, Staples turned to Akeneo and its Akeneo PIM to centralize, enrich, and standardize product information for new B2C buyers.

Akeneo delivered an intuitive PIM with dashboards, Completeness Score, bulk actions, easy imports, customizable field mapping and automated workflows, enabling faster updates, better collaboration with suppliers, and improved searchability. Using Akeneo, Staples doubled its catalog from ~25,000 to over 50,000 products while still managed by two users, improved data quality and partner relationships, and accelerated keyword optimization — all without increasing team size.

Staples

Clemens Roubos

Product Content Specialist