Case Study: Fossil Streamlines Global Product Data Management with Akeneo

Fossil - Customer Case Study

Fossil, a global lifestyle accessories company, needed to manage product information across a wide international footprint, with operations in 140 countries and 30,000 points of distribution. To support its fashion watches, jewelry, handbags, and leather goods business, Fossil turned to Akeneo PXM to streamline data management across multiple channels and automate content creation.

Using Akeneo, Fossil implemented 13 locales, an integrated translation solution, Shared Catalogs, and integrations with PLM, SAP, DAM, and downstream systems. Akeneo helped improve data accuracy and consistency while enabling more cost-effective data retrieval, supporting Fossil’s expansion into new channels and audiences.

Fossil

Penny Ranft

Business Solution Manager