Case Study: Eram achieves accelerated digital transformation and double-digit e‑commerce growth with Akeneo PIM

Eram - Customer Case Study

Eram, a French family-owned shoe and accessories retailer with 350 outlets, faced the need to accelerate its digital transformation by creating a clean, structured product catalog and improving web-to-store conversions. To meet these challenges the company partnered with Akeneo and chose Akeneo PIM as the core solution to centralize product information and support a consistent omnichannel customer experience.

Akeneo implemented the PIM in a three-month rollout, enabling Eram’s teams—including web merchandising—to directly manage product data and integrate 3,000 product references faster than expected. The Akeneo PIM centralized distribution of product information, boosted internal productivity, sped time-to-market, and led to measurable gains: increases in site traffic, conversion rates, average order value and a double-digit uplift in e-commerce growth.

Eram

Renaud Montin

Marketing and Digital