Case Study: ASSA ABLOY achieves future-proof digital commerce and 20% fewer support calls with Akeneo

ASSA ABLOY The Key to Unlocking a Future-Proof Digital Co††erce Strategy

ASSA ABLOY, a global leader in access solutions, struggled with fragmented product records across multiple PIMs and spreadsheets, reliance on physical catalogs during COVID-19, and high volumes of avoidable customer support queries. To modernize its digital commerce and product data, ASSA ABLOY engaged Akeneo and adopted Akeneo PIM and related Akeneo-powered technology to centralize product information and enable new customer channels.

Using Akeneo, ASSA ABLOY consolidated data from SAP, spreadsheets and other systems into a single source of truth and launched a mobile app, eCommerce site and Shared Catalogs. Akeneo PIM reduced the price-list relaunch process from two weeks to two hours, cut incoming support calls by 20%, freed more than 40 employee hours per week, increased page views by 27% and reduced site drop-off by 16%, while enabling richer upsell and cross-sell across ~50,000 products and hundreds of mobile app customers.

ASSA ABLOY

Matt Caffery

Solutions Architect