Case Study: Linen Chest achieves 19% higher conversions and faster, lighter pages with Akamai Technologies' Image Manager

How Solving the Image-Weight Challenge Sped Sales for Linen Chest

Linen Chest faced slow e-commerce performance when Riaz Faride joined as Director of E‑Commerce: page load times ranged from 6 to 30 seconds, images were heavy and hosted on origin, and image workflows were manual and error-prone—forcing trade-offs between visual quality and speed. He needed a fast, reliable way to improve site performance and conversion rates.

By deploying Akamai Image Manager and NetStorage to automate resizing, format and color conversions, and perceptual-quality optimization, Linen Chest served high‑quality 2x images without slowing pages. The result: 50–90% reduction in image weight, 25% less time preparing images, faster mobile load times (users loading in <3s rose from 9% to 14%), and stronger engagement—pageviews and sessions rose month‑over‑month (up to 60% and 17% respectively) and conversions increased as much as 19% without adding new traffic.

Linen Chest

Riaz Faride

Principal Consultant