Case Study: Life Technologies achieves rapid global market penetration and major revenue growth with Akamai Technologies

Akamai supports Life Technologies' efforts to penetrate global markets and boost online revenues with minimal IT investment

Life Technologies is a global life‑sciences company whose content‑rich website (over 300,000 pages) drives about 55% of orders and more than $1B in annual online revenue. As the company expanded into new markets, customers experienced slow page loads (sometimes up to 30 seconds) and a poor local experience that threatened online sales — but Life Technologies wanted to fix performance and reach new markets without costly data‑center build‑outs.

Life Technologies partnered with Akamai’s CDN and content‑targeting services to accelerate delivery and fine‑tune performance country‑by‑country. Results included nearly 600% performance improvement in Europe and almost 650% in Asia‑Pacific, growth from no commerce in China (2012) to double‑digit gains (2013), broader global penetration without new infrastructure, and a higher share of orders handled online so service agents could act as strategic advisors.

Life Technologies

Ryan Snyder

Senior Director, IT and eBusiness