Case Study: HT Media achieves 104% faster page delivery, 99.9% availability and handles an 88% traffic increase with Akamai Technologies' Dynamic Site Accelerator

Akamai Helps HT Media Deliver Web Pages 104% Faster, Ensure 99.9% Site Availability And Handle An 88% Increase In Traffic

HT Media, publisher of Hindustan Times and the business site Livemint.com, faced growing performance, availability and scalability challenges as its dynamic, graphics‑rich news portal attracted a global audience. The company needed faster page delivery, 24/7 uptime and a way to handle traffic spikes without costly infrastructure expansion.

By deploying Akamai’s Dynamic Site Accelerator, HT Media cut page download times by 51% and boosted delivery speed by 104%, ensured 99.9% site availability, and absorbed an 88% increase in traffic (with a 39% rise in page hits and 33% more page views) without adding infrastructure—improving user experience and advertiser reach.

HT Media

Rashmi Chugh

Head-Internet, HT Media Limited