Case Study: Schibsted achieves resilient, high-performance data streaming with Aiven for Apache Kafka

Protecting Data-Driven Revenues at Schibsted

Schibsted Media Group, the largest media group in Scandinavia, needed a more stable way to handle massive, variable data traffic for its digital news, marketplaces, and advertising businesses. Its Apache Kafka® pipeline processed about 1.2 billion events per day, and any instability could directly hurt revenue and the ability to deliver timely, relevant experiences to users.

Schibsted switched to Aiven for Apache Kafka® on AWS, and Aiven managed the cluster to improve reliability, scalability, and performance. The result was 99.99% uptime, support for up to 135,000 events per second during peak periods, and access to Aiven experts 24/7 to help troubleshoot and optimize the system, reducing operational burden and protecting revenue.

Schibsted

Joanna Eriksson

Staff Data Engineer