Case Study: Brolly improves social data processing and compliance with Aiven for Apache Kafka

Brolly uses Aiven for Apache Kafka® to make sense of its customer’s social data

Brolly, a social media archiving and insights platform serving regulated industries, needed a secure, compliant way to capture and manage massive volumes of structured and unstructured social data in real time. Its existing streaming architecture could not keep up with growing data volumes, causing data capture gaps, backlog, and extra manual effort. To address this, Brolly turned to Aiven for Apache Kafka to build a modern, scalable data infrastructure.

With Aiven, Brolly migrated its customer data to a fully managed Apache Kafka-based platform in less than four months with no downtime. The new setup improved infrastructure total cost of ownership by 60%, boosted accuracy and data recovery by more than 300%, and reduced processing latency from over a minute to under a second on average. Aiven also helped Brolly increase operational efficiency by more than 200%, while freeing the team to focus on customer value and new services.

Brolly

Ali Nazemian

Chief Technology Officer