Case Study: Snuggle Bugz boosts Vista Stroller sales with Aiva Labs Website Story

Snuggle Bugz - Customer Case Study

Snuggle Bugz, one of Canada’s largest baby stores, wanted a better way to showcase its new premium 2018 Vista Stroller online without forcing visitors to watch a long promotional video. Working with Aiva Labs, the brand needed an engaging, non-intrusive way to educate shoppers and highlight product features.

Aiva Labs implemented a Website Story video highlights experience that appeared after visitors spent time on the site, then expanded to play a muted, bite-sized video with key features and supporting visuals. Over two weeks, the campaign generated 1,000+ video views, 89 product page visits, and $10,000 in additional revenue, with 15% of visitors watching at least one video.

Snuggle Bugz

Jonathan G

Digital Marketing Expert