Case Study: House of Blouse achieves 90.7% customer engagement and assigns 467K+ loyalty points with AiTrillion

House of Blouse Experienced Phenomenal Growth within Months by Assigning 467k+ Loyalty Points

House of Blouse, an Indian made-to-order fashion brand known for hand-finished blouses and sarees, partnered with AiTrillion to maximize customer engagement and strengthen loyalty. Facing the need to maintain close customer connections and drive repeat purchases for its studio-made products, House of Blouse deployed AiTrillion’s engagement and loyalty tools including Push Notifications, Email Marketing, Smart Popups, Announcement Bar, Chatbot, Loyalty Rewards, and Review Requests.

AiTrillion implemented a full engagement suite and loyalty program, executing 5,749 engagement events and tracking 61,267 website visitors and 2,749 customers’ on-site behavior. The campaign engaged 90.71% of customers and resulted in 467,190 loyalty points being assigned, delivering rapid, measurable growth for House of Blouse within months.

House of Blouse