Case Study: Satchel Pulse boosts outreach results with AiSDR

Satchel Pulse scaled reactivation & cold outreach with AiSDR, sending 25,000+ emails

Satchel Pulse, an educational technology company, faced challenges in scaling its cold email outreach due to limited resources, a niche target audience, and a lack of specialized email infrastructure. To build their sales pipeline, they turned to the vendor AiSDR for its AI sales development representative service.

AiSDR implemented a solution that automated personalized cold outreach and set up new email domains with continuous warm-up to protect the company's primary domain. This allowed Satchel Pulse to send over 29,000 emails. The results were significant, with an overall response rate of 2.4% and a positive response rate of up to 11.8% on a reactivation campaign, enabling the internal team to focus on converting demos into sales.

Satchel Pulse

Finley Berry

Revenue and Operations Team Lead