Case Study: Internet Florist strengthens margins with Airwallex

Internet Florist leverages Airwallex to strengthen margins

Internet Florist, a global gifting eCommerce company with 500+ websites, needed a better way to manage cross-border payments while protecting slim margins. Before working with Airwallex, frequent FX markups, transfer fees, and forced conversion charges made supplier payments expensive and difficult to reconcile across multiple platforms.

With Airwallex, Internet Florist consolidated Payments, Corporate Cards, and FX & Transfers into one platform, enabling local-currency supplier payments, faster approvals, stronger spend controls, and easier reconciliation. Airwallex helped cut EUR transaction costs by about 1–2%, sped up transfers to same-day in many cases, and gave the finance team clearer visibility and more efficient global payment operations.

Internet Florist

Tony Berkman

Chief Executive Officer