Case Study: Bubble Tea Club achieves global expansion and lower foreign exchange fees with Airwallex

Growth Through COVID Rapid Expansion with Bubble Tea Club

Bubble Tea Club, a Melbourne-based DIY bubble tea kit company, co-founded by Jenny Le and Pam Yip, experienced massive and rapid growth during the COVID-19 pandemic. This rapid scaling created operational challenges, including the need for a larger physical space and difficulties managing remote work. A specific financial challenge was the high cost of importing premium ingredients from their suppliers in Taiwan due to hefty foreign exchange fees.

To solve this, they used Airwallex's Foreign Currency Accounts. This solution allowed Bubble Tea Club to pay their international suppliers in local currency, significantly reducing their foreign exchange costs. Airwallex also helped the company save on fees paid to ecommerce and social media platforms. These savings supported the company's successful expansion and its plans to trial its products in the United States and New Zealand.

Bubble Tea Club

Pamela Yip

Co-Founder