Case Study: The Players’ Tribune achieves seamless collaboration to amplify athletes' voices with Airtable

How one company helps athletes find their voice off the field

The Players’ Tribune, founded by Derek Jeter, is a publisher that helps athletes tell their stories in their own voice. Faced with the challenge of coordinating a largely part‑time, remote editorial team and writers who are frequently traveling or tied to big contracts, The Players’ Tribune turned to Airtable’s collaboration and workflow platform to manage projects and keep everyone aligned.

Airtable provided a bird’s‑eye view of all stories and enabled immediate collaboration and project handoffs, so editors and contributors could jump in where needed. As a result, The Players’ Tribune improved coordination and workflow efficiency, producing fewer but more impactful pieces that resonated with readers and allowed the outlet to tackle sensitive topics like mental health and grief—building greater trust with athletes in the process.

The Players’ Tribune

Dan Treadway

Deputy Editor