Case Study: Walgreens achieves improved medication adherence and operational efficiency with Airship

Walgreens Improves Quality of Life With Mobile App

Walgreens, one of the nation’s largest drugstore chains, sought to improve patient medication adherence, boost operational efficiency, and deliver a better customer experience through personalized prescription alerts. With millions of daily customers and thousands of stores, the challenge was to drive timely refills and streamline in‑store workflow while keeping communications relevant and convenient.

Walgreens integrated Urban Airship’s push messaging, location services and APIs into its mobile app—adding automated refill reminders, refill-by-scan ordering, and multi‑channel alerts (push, text, email). The approach reduced customer wait time, increased refill follow‑through and medication adherence, and improved operational efficiency; Walgreens is now expanding push use to pickup alerts, pill reminders, photo notifications and in‑app coupons.

Walgreens

Mark Shaffer

Mobile Planning and Analysis Manager