Case Study: Rare Candy boosts product page conversion 18% with AirOps

How Rare Candy used AirOps to boost PDP to cart conversion 18% and optimize their marketplace listings for SEO at scale

Rare Candy, a peer-to-peer marketplace for trading cards and collectibles, faced the challenge of improving thousands of seller listings. Manually enhancing product pages with quality descriptions and images to compete with platforms like eBay was too slow and costly. They turned to AirOps to find an automated solution.

Using AirOps workflows, Rare Candy automated the creation of compelling product metadata and marketing content. This scalable solution improved listing quality across their marketplace. As a result, AirOps helped Rare Candy achieve an 18% boost in product page to cart conversion and a 10% increase in organic traffic within 30 days, while freeing their team to focus on strategic growth.

Rare Candy

Chris Knape

Chief Executive Officer