Airmeet
118 Case Studies
A Airmeet Case Study
Zycus, a global provider of Source-to-Pay procurement solutions, faced the sudden cancellation of multiple in-person events due to COVID-19 and risked losing close to 100–150 marketing-qualified hot leads. Seeking an interactive, networking-first virtual event platform, Zycus selected Airmeet to host its first-ever Innovation Day and replicate the round-table, high-engagement format of its ground events.
Airmeet delivered via its platform—most notably the Social Lounge, Chat, Q&A, Raise Hand and HD streaming features—plus hands-on onboarding and 24/7 support, enabling Zycus to run a seven-hour Innovation Day with 60+ attendees, a panel, two webinars, two solution demos and two networking breaks. The Airmeet-powered event was deemed a huge success, drove strong attendee commitment and engagement, and convinced Zycus to continue using Airmeet for future round-table confluences.
Kasturi Guha
Product Marketing Manager