Case Study: EdBrand achieves a successful large-scale virtual college fair connecting students from 73 cities and 50+ international universities with Airmeet

EdBrand hosts college fair with over 50 international universities via Airmeet

EdBrand, a two-decade-old counselling and advising firm with offices across Mumbai, Delhi, Kolkata and Jakarta, needed to pivot from in-person college fairs to a virtual format after the pandemic. After a last-minute failure with another provider, EdBrand turned to Airmeet to deliver a platform that could replicate one-to-one and small-group student–college interactions for their flagship college fair.

Airmeet deployed its virtual events platform—using the social lounge, virtual tables, quick onboarding and multiple dry runs—and helped EdBrand relaunch in six days. The event drew students from 73 Indian cities and over 50 international universities (subsequent fairs reached nearly 100 cities), earned strong praise from admissions offices for its intuitive, real-life feel, and enabled EdBrand to move to a virtual office model and plan future fairs powered by Airmeet.

EdBrand

Arjun Seth

Founder and CEO