Case Study: Washington Hill boosts parking revenue with AirGarage

How Washington Hill Parking Increased Revenue 19.5% Without Raising Rates

Washington Hill, a 400-space surface lot in downtown Baltimore, was struggling with stagnant performance after years with a traditional parking operator. Owner Dave Holmes wanted the lot to be profitable, efficient, and fair for drivers, but outdated gate arms, delayed reporting, surprise expenses, and poor driver experience made that difficult. AirGarage’s gateless parking management approach, including license plate recognition and an intelligence dashboard, offered a modern alternative.

AirGarage removed the gate arms, installed LPR cameras, improved signage and lighting, and gave Holmes real-time visibility into revenue, occupancy, and driver activity. Without raising rates, Washington Hill’s revenue grew 19.5% in the first few months and 28% over two years, while the lot reached near 100% capacity and its rating improved from 2.3 to 4.25 stars. AirGarage also helped boost utilization with tactics like Half-Off Fridays, and Holmes now sees AirGarage as a true partner rather than just a vendor.

Washington Hill

Dave Holmes

Owner