Case Study: Buffalo Wild Wings GO! drives opening week traffic with Air Fresh Marketing

Buffalo Wild Wings GO! boosts opening week traffic 62% with AirFresh Marketing

Buffalo Wild Wings GO! partnered with AirFresh Marketing to drive awareness and foot traffic for the launch of its new East Village location. The challenge was to effectively blanket the urban neighborhood to promote the new store's opening.

AirFresh Marketing implemented a high-energy street team blitz, deploying 12 brand ambassadors to distribute over 25,000 flyers and create pop-up engagement stations. The solution combined guerrilla flyering with modern QR-code activations to drive digital engagement. This campaign by AirFresh Marketing resulted in over 3,400 QR code scans and contributed to a 62% increase in opening week traffic for the client.

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