Case Study: Ground Control streamlines prioritization and stakeholder alignment with airfocus

Ground Control Uses airfocus To Streamline Their Group Prioritization Processes and To Keep Stakeholders Aligned

Ground Control, an environmental services company in Essex, UK, needed a better way to prioritize product work and keep stakeholders aligned. After trying other tools and finding gaps in prioritization functionality, the team looked for a more strategic product management solution and chose airfocus.

airfocus helped Ground Control streamline group prioritization with Priority Poker, enabling anonymous, collaborative scoring and clearer decision-making. The team also valued airfocus’ customizable fields and smooth Jira integration, which made onboarding easier and fit well with their workflow. As a result, airfocus became an integral part of Ground Control’s product management process, though no specific numerical impact was reported.

Ground Control

Dee

Head of Product