Case Study: Basis streamlines startup finance and accounting with airCFO

How Startup Basis Hit the Ground Running with airCFO as their Accounting, Finance and Tax Partner

Basis, a venture-backed startup building a financial planning application, faced significant challenges in managing its accounting, finance, and tax functions after a sizable seed investment. Without a structured process, the company was operating without proper bookkeeping, a clear accounts payable system, or visibility into its Profit and Loss, which consumed the CEO's focus and hindered growth. To address this, they engaged the fractional finance and accounting services of airCFO.

By implementing airCFO's service, Basis gained a cost-effective, embedded team that specialized in technology startups. The solution provided structured financial processes, handled accounts payable and bookkeeping, and offered specialized tax support. This allowed the CEO and team to refocus entirely on product development and accelerating their go-to-market strategy. The key results were significant time savings, eliminated mental overhead for the founders, and the professionalization of their core financial operations, enabling a successful product launch.

Basis

Bebe Kim

Chief Executive Officer & Co-Founder