Case Study: Just Tyres increases revenue and ROI with Aira

Just Tyres boosts organic revenue 146% with Aira

Just Tyres, an independent tyre supplier in the UK, faced a severe challenge after a costly website redesign damaged their SEO and caused them to disappear from Google search results. With a depleted budget, they needed high-ROI solutions to quickly recover and grow, requiring a marketing partner that understood their unique B2C tyre business. They turned to the vendor Aira for help with their digital strategy.

Aira implemented a holistic solution, beginning with a full website audit and a focus on pay-per-click advertising for quick returns, later expanding to a complete SEO overhaul, content management, and competitor analysis. The results were substantial: Aira helped Just Tyres achieve a 146% uplift in organic revenue, an 886% revenue increase via Google Ads, and a 91% increase in overall turnover, alongside significant growth in order value and transaction volume.

Just Tyres