Aira
41 Case Studies
A Aira Case Study
The customer, Check My Body Health, a global health testing provider, sought to establish itself as a major player in its industry. Their challenge was that their minimal existing paid media activity was not generating substantial revenue, and they believed this area had significant untapped potential. They engaged the vendor, Aira, to explore paid media strategies.
Aira implemented a full-funnel, multi-channel paid media solution across Google Ads, Facebook, and Pinterest. They leveraged machine learning for optimal bidding and introduced dynamic retargeting and video campaigns. This strategy resulted in a rapid 553% revenue increase and a 935% sales volume increase for Check My Body Health while also exceeding their return on ad spend targets. The success achieved with Aira allowed the customer to reinvest in other critical areas of their business.