Case Study: Cashmere Centre achieves 73.85% more site visits and 31.85% revenue growth with Aira

Cashmere Centre boosts organic traffic 355.55% with Aira

Cashmere Centre, a premium cashmere knitwear retailer, faced the challenge of transitioning from traditional marketing to a digital strategy. With limited online visibility and heavy reliance on mail-order catalogues, they needed to expand their digital footprint to attract new customers. They partnered with digital agency Aira to build a sustainable growth strategy using SEO, PPC, and marketing automation.

Aira implemented a comprehensive solution involving a technical SEO audit, new PPC campaigns targeting new customers, and marketing automation flows via Klaviyo. This strategy resulted in a 73.85% increase in site visits and a 31.85% increase in revenue. Most impressively, Aira helped Cashmere Centre achieve a 355.55% year-on-year growth in organic traffic, creating a strong foundation for long-term success.

Cashmere Centre